Breaking Records in Carmel-by-the-Sea: How We Closed San Carlos and 8th, Unit 4 at $120,000 Above the Record Sale

At The C Group, we’re proud to share our latest success story: closing San Carlos and 8th, Unit 4 in Carmel-by-the-Sea, CA 93921, at an impressive $120,000 above the previous record sale in Villa San Carlos. Even more remarkable, this achievement was accomplished in just SIX days on the market. Here's how we did it.

The Power of Compelling Media

We believe that every property has a story to tell, and we knew that San Carlos and 8th, Unit 4 had a particularly compelling one. To capture its essence, we created a captivating listing video that showcased the property’s unique features and luxurious appeal. This video garnered an astounding 68,000 views on Instagram, drawing significant attention and interest.

Engaging the Audience

Our video wasn't just visually appealing; it was strategically designed to engage our target market. The high level of engagement translated into over 600 property profile visits on Instagram alone. This kind of exposure is crucial in today’s digital age, where potential buyers often make initial decisions based on online impressions.

Beyond Social Media

While Instagram played a significant role, our comprehensive approach included visibility on Google searches and popular home search websites. This multi-channel strategy ensured that we reached a broad audience, maximizing the property's exposure.

Elevated Staging and Media Production

First impressions matter, and we made sure San Carlos and 8th, Unit 4 looked its absolute best. Our team utilized elevated staging techniques to highlight the property’s strengths and unique features. Combined with high-quality media production, we created an irresistible presentation that resonated with buyers.

Understanding the Target Market

One of our key strengths is our deep understanding of the target market. We don’t just list properties; we strategically position them to attract the right buyers. Our complex knowledge of market dynamics, buyer preferences, and effective communication allowed us to connect with prospective buyers on a deeper level.

The Results

The results speak for themselves: a record-breaking sale at $120,000 above the previous high, and in only six days. This success is a testament to the power of combining innovative marketing strategies with expert real estate knowledge.

What This Means for You

Whether you’re looking to buy or sell, our recent success with San Carlos and 8th, Unit 4 demonstrates our ability to achieve outstanding results. We bring the same level of dedication, expertise, and strategic thinking to every property we handle.

If you're considering selling your home or looking to purchase a new one, contact us today to learn more about how we can help you achieve your real estate goals.

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